The Marketing Index (TMI) emerged from a familiar reality for many young professionals in the industry: an endless stream of information that rarely offers true insight. Every day brings another bold opinion, another list of quick fixes, another promise of a breakthrough. Yet beneath the volume, it becomes increasingly difficult to discern what is meaningful and what is merely noise.

TMI was created as an antidote to that overwhelm.

This platform exists to bring clarity to a field that often feels crowded and chaotic. It offers a considered approach to understanding marketing today, presenting ideas, trends, and analyses with intention and precision. Here, strategy is paired with context, and information is shaped into something thoughtful, relevant, and genuinely useful.

The name TMI is a quiet nod to “too much information,” but here it reflects something different. It suggests abundance refined, an excess transformed into something essential and accessible.

Within these pages you’ll find weekly memos, curated industry updates, commentary, and structured breakdowns designed for readers who value discernment over volume. TMI is not built to be the loudest source, but the clearest one. A reliable companion for those who want to stay informed without being inundated.

This space is for marketers, creatives, founders, and curious thinkers who appreciate thoughtful analysis and a higher standard of conversation. It is guided by the belief that good marketing comes from good understanding, and that understanding is best achieved through careful curation.

If you have ever felt buried beneath endless advice, if you have searched for a more intentional way to stay informed, if you have wished for a place where insight feels both accessible and elevated, you have found it.

Welcome to TMI.